Dec 22, 2021

Why It’s Time to Ditch the Larger Hosting Providers and Go with “The Little Guys”

It keeps happening all too often with the “big box brands” – unplanned server outages. In just the past few weeks these outages have made headlines as they’ve affected millions worldwide.

And of course the cost of this downtime is high. In 2020, 25 percent of respondents worldwide reported the average hourly downtime cost of their servers as being between 301,000 and 400,000 U.S. dollars.

While those numbers vary for each company and industry, the result is still the same: server downtime affects both the company and the end-user.

Just two months ago, we saw that Facebook experienced the dark horse of server outage. According to, Facebook saw estimated total lost revenues of roughly $99.75 million after they were down for over 8 hours.

AWS’s latest outage earlier this month caused beloved services such as Disney+, Hulu, and Ring to be down for a few hours as well.

All these recent outages have set the stage for the big question: Why do all these businesses continue to trust their servers with companies showing that reliability and consistency are not part of their business model?

Maybe it’s because the smaller brands are seen as “too small” to be able to handle the server load. Or because they just aren’t as well known in the industry.

Whatever the reason, one thing is certain, the big guys aren’t worried about your downtime because they know they will keep your business regardless.

Here at Limestone Networks we work around the clock to keep your servers running because we know you deserve better.

So here’s our promise to you for 2022:

To help those in the industry as a whole realize that there are more than just 3 cloud providers.

If you’re looking for a provider that will treat you as a partner and will take your growth personally, then go with the little guys. After all, we’re not just here to treat you like another number, we’re here to grow and nurture the relationship.

In 2022, let’s stop throwing our money at hosting providers that don’t care and instead invest it in lifelong partnerships with companies dedicated to individual growth and success.